Mohammadi Saeed (Ph.d.)

Product Lead

KHODRO45 | Mar 2024 - NOW

Senior Product Manager

Carsparency ( UAE, Dubai, Used-Cars Online) | Jan 2022 - Mar 2024

• Directed end-to-end planning, development, and rollout of C2B SaaS products for the UAE's car market, achieving nearly 1000 transactions per month.
• Scoped out product features, created wireframes, and crafted product roadmaps, aligning new feature requirements with customer needs to create MVP. Also, documented user stories, acceptance criteria, and PRDs.
• Implemented A/B testing strategies to analyze and optimize the seller's journey in adding sell requests, ensuring a data-driven and efficient process.
• Developed comprehensive reports, comprising 10 dashboards and over 50 reports, to streamline project tracking and reduce manual reporting efforts by 12 hours weekly.
• Enhanced the user experience of the sell request form through a two-phase improvement, resulting in a 25% and then a 15% increase in customer engagement.
• Collaborated closely with the UI/UX team to extract main flows and design new pages based on the design system.
• Successfully launched products in the UAE, operating as a startup and achieving nearly 40 transactions per month within the first 6 months.
• Analyzed data in Postgresql to identify and extract key insights, aiming to enhance the conversion rate (CR) of the primary process involving user submissions of sell requests.

Senior Product Owner

SuperPay ( Turkey, Tourism, Superapp, Fintech) | Dec 2020 - Jan 2022

• Led a dynamic, cross-functional team to innovate ticket bookings, resulting in a 15% boost in sprint delivery times.
• Directed comprehensive roadmap development, refining PRDs, leading to a 20% increase in feature delivery speed.
• Spearheaded user-centric design principles via Figma, achieving a substantial 20% improvement in user satisfaction.
• Conducted deep user behavior analysis, elevating Net Promoter Score (NPS) by a remarkable 20 points.
• Fostered productive collaboration with the design team using Figma, resulting in minimized prototyping errors and streamlined product design iterations.
• Analyzed new features based on customer needs, documented user stories, acceptance criteria, and PRDs.

Product Lead

Asan Pardakht (+40 MILLION USERS, Fintech, Tourism, Investment) | Jul 2018 - Jan 2022

• Conducted comprehensive competitive analysis, leading user-focused feature development, resulting in a substantial $4,000 monthly revenue increase through improved Web Engage engagement and conversions.
• Collaborated within a squad team to establish quarterly OKRs, aligning business, technical, and marketing actions with strategic objectives.
• Proficiently analyzed and monitored product KPIs, setting issue-specific targets, including a 4% increase in CR and the addition of 500 MAUs.
• Revitalized and optimized the B2C Application, ensuring seamless bookings for diverse tourism services. Successfully boosted monthly ticket sales from 6,000 to 13,000, with 30% growth directly linked to strategic redesign efforts.
• Achieved a notable 15% increase in Net Promoter Score (NPS) by comprehensively understanding and documenting 800+ consumer requirements.
• Proficiently analyzed and monitored product KPIs, setting issue-specific targets driven by their potential impacts. This involved goals like a 2% increase in CR (conversion rate) and the addition of 500 MAUs.

Senior Product Owner

• Oversaw the development of both mobile and web applications, actively participating in the design of data architectures for services related to Tourism, Investment, and Cryptocurrency.
• Utilized ICE and MOSCOW methods to prioritize and categorize backlog items efficiently, employing Scrum and Kanban methodologies in Jira to guide an 8-person team with diverse skills.
• Led the strategic redesign and optimization of the B2C Application product, facilitating seamless bookings for a range of tourism services, including International Flights, Domestic Flights, Trains, and Buses.
• Employed AI tools, including Writesonic, for comprehensive analysis of new features based on customer needs, facilitating documentation of user stories, acceptance criteria, and PRDs.
• Conducted in-depth product analysis and discovery for a Voucher Engine, covering all microservices within the super application, in addition to creating MVPs for Domestic and International flights.
• Oversaw the interview and onboarding processes for more than 100 product owners as part of talent acquisition initiatives, contributing to team growth and expertise.

Product Owner

Samix (B2B, EPM, DMS, CRM) | May 2015 - Jun 2018

• Collaborated with development teams and clients to conceptualize and develop B2B SaaS products, leveraging Sharepoint CMF for efficient EPM portals.
• Established and maintained strong partnerships with external vendors, resulting in a significant 30% reduction in development resource costs.
• Implemented agile methodologies, driving continuous improvement and achieving a 15% increase in project delivery efficiency.
• Implemented Jira to automate tracking and optimize reporting processes, resulting in a remarkable reduction of bug resolution time to under 4 hours.
• Served as a project manager, overseeing the deployment of prebuilt platforms on organization servers, including Sharepoint, Microsoft SQL, and Report Builder.
• Mentored and empowered junior team members, fostering a collaborative culture that led to a 30% increase in team productivity.

Technical Product Manager

Cotint Group (B2C, B2B) | Mar 2012 - Jan 2015

• Spearheaded the development of a diverse portfolio, managing 40+ websites, 3 applications, and 10 specialized software applications within a dedicated business unit.
• Orchestrated the analysis and development of a comprehensive online marketplace, serving over 4,000 sellers and a user base of 30,000+.
• Collaborated closely with the UI/UX team to enhance user satisfaction, resulting in a notable 20% improvement in user experience across various projects.
• Conducted in-depth analysis of user behavior, leading to a remarkable 20-point increase in Net Promoter Score (NPS). Additionally, led the creation of essential proposals, Work Breakdown Structures (WBS), and Product Requirement Documents (PRDs) to drive project success.
• Cultivated strong relationships with key stakeholders, resulting in a notable 25% increase in customer satisfaction and loyalty.
• Seamlessly managed end-to-end development, driving $240,000 in revenue growth.
• Utilized data visualization techniques to track Key Performance Indicators (KPIs), presenting results to leadership. Effectively addressed user feedback, achieving a significant 70% satisfaction boost.

Additional Responsibilities:

• We developed our technical infrastructure using the Laravel platform, with a strategic focus on creating a versatile central Content Management System (CMS) that could be efficiently used across all projects with configurable elements.
• In my capacity as a Technical Product Manager, I spearheaded product discovery efforts for each project, extracting essential elements such as Entity Relationship Diagrams (ERD), use case diagrams, and class diagrams, in addition to creating analytical documents to guide development.
• Held regular meetings with the SEO team to continually improve the structure of our CMS and enhance content delivery through our blog.
• Engaged in critical discussions with stakeholders and investors to review company revenue, Return on Investment (ROI), and other key performance indicators (KPIs) vital to the organization's success.
• Conducted pivotal customer meetings to deeply understand their needs and ensure the successful delivery of products tailored to their requirements.
• As the founder of this startup, I played a pivotal role in building the team, hiring more than 20 employees to work on a wide range of projects.
• Managed the entirety of this small business unit, overseeing human resources, accounting, and product management functions to ensure the smooth operation and growth of the startup.

Project Manager

InKnowTex Ltd. (B2B, Knowledge Management) | Feb 2011 - May 2012

• Knowledge Management Expert: Specializing in developing and implementing knowledge management systems for corporate clients, leveraging expertise in optimizing knowledge workflows.
• Project Leadership: Spearheaded the management of the "Design and Implementation of Tehran Gas Company's Knowledge Management System" project, overseeing the successful completion of 4 out of the planned 7 phases.
• Training Facilitation: Conducted EFQM training workshops for various organizations, empowering them to identify strengths and weaknesses within their knowledge domains, contributing to improved organizational performance.